We want you to trust us with your e-mail address and, in return, we promise to look after it and guard it with our virtual lives. Trust us to be good to you by clicking here: http://mype.co.za/new/newsletters/ You will get a before breakfast synopsis of what happened in Port Elizabeth quietly placed in your mailbox for you to gaze at over your first cup of steaming coffee in the morning. MyPE will get to boast about how loved we are. AND everyone will be happy! Sign up for the … [Read more...] about Do you trust MyPE to look after your email address?
Marketing
Get an ad on MyPE for only R10.00 per day
We are offering a 125 pixel by 125 pixel advert in the MyPE Sidebar at a giveaway price of Ten Rand a day (12 bucks a day now that the offer has expired). BUT you can still get an advert at a giveaway price HERE. These adverts presently average over 13 000 views per day (0.76c per 1000 views) and are great for exposure to people from Port Elizabeth. This offer is only available to ONLINE purchase of the banner advert. If you prefer speaking to a consultant and having the leg work done for … [Read more...] about Get an ad on MyPE for only R10.00 per day
Hannah’s Arms in Boomtown’s hands
Abortion is legal in South Africa, and for many desperate young women who do not know that other options exist, this remains the only answer. Sometimes, when the babies are born new mothers without proper support simply cannot cope. This is a problem Hannah’s Arms works to solve, and to serve babies born into crisis focusing on their immediate physiological, psychological and emotional needs. “A partner of ours told us of Hannah’s Arm’s work and mentioned it needed help to raise awareness … [Read more...] about Hannah’s Arms in Boomtown’s hands
May 2014 Top 10
Of the 377 articles published by MyPE during May 2014 these were the Top 10 most read articles for the month: NMB National Election Results: The IEC released these detailed reports of the results on 8 May 2014 at 4:23:31 pm for the National Election results from the Nelson Mandela Bay (Port Elizabeth) Region. National and East Cape members of Parliament: The Independent Electoral Commission (IEC) has officially handed over the list of designated Members of Parliament (MPs) to Chief Justice … [Read more...] about May 2014 Top 10
Consumers happier to share data with open and honest brands
Consumers in SA are more likely to share their data with open and honest brands, says Charles Stretch, MD of Port Elizabeth based bulk SMS provider SMSPortal. Data privacy has been a hot topic since the discussion and introduction of the Protection of Personal Information (POPI) Act but no one could have predicted the impact the new legislation would have on consumer opinion. As a result of discussion and media coverage consumers have a much stronger opinion (positive or negative) than … [Read more...] about Consumers happier to share data with open and honest brands
Best radio ad of the month
All campaigns should solve business challenges and deliver results, but the cherry on the top is to have the creative and execution recognised by peers as a shining example. And that’s just what Port Elizabeth's Boomtown did with its latest national radio campaign for Shatterprufe. Highlighting SA’s premier windscreen manufacturer’s trusted and high-quality product, Grenada/Grenada received glowing acclaim from the world's best ad industry website, BestAds. A prestigous award, BestAds is … [Read more...] about Best radio ad of the month
EC Small Business Networking Breakfast Highlights
The 15 April 2014 Eastern Cape Small business networking Breakfast kicked off after a great welcome with coffee and delicious baked delights supplied by Hansons Deli. The event was hosted at the Sardinia Bay Golf and Wildlife estate, where an exciting development is currently underway in the bay. The Sardinia Bay Mashie golf course is being converted into a 9 hole golf course, with 110 stands available on 100 hectares of land, the houses will be valued in excess of R1,850,000 and will not be … [Read more...] about EC Small Business Networking Breakfast Highlights
Heres a number we don’t see so often
MyPE uses a monitoring service called Tynt which tracks what and how many times content is copied from MyPE. In the month of March 2014 - 3 687 pieces of content were copied from MyPE by readers (around 119 per day). And now this is where it gets interesting - those 3 687 pieces of copied content resulted in only 7 sites linking back to MyPE through proper attribution and, in turn, those 7 sites generated 60 new visits to MyPE. … [Read more...] about Heres a number we don’t see so often
Don’t assume everything is running smoothly – TEST
So I get this frantic message from a client who owns a local Guest House; "My booking requests from my web site were non-existent for a couple of weeks and a regular client has just let me know that the booking form on my web site does not work!" With all the various plug-ins that can be installed with Wordpress (the Guest House web site runs on Wordpress) one is required to check for plugin and core updates on a regular basis - if you don't you run the real risk of your web site not running … [Read more...] about Don’t assume everything is running smoothly – TEST
Increase social media traffic with SMS
Considering the growth and numbers related to social media and how integrated into our lives, and our relationship with our mobile phone. It’s no surprise that brands are using SMS to acquire social media traffic to increase engagement and sales. 83% of text messages are read within the first three minutes of receipt, and the open rate for texts is 98%. So it’s easy to understand how SMS allows easier interaction for brands. Using this platform business can prompt customers to participate on … [Read more...] about Increase social media traffic with SMS
Privacy shouldn’t come at a price
Privacy shouldn’t come at a price, and as consumers we are entitled to restrict unwanted direct marketing and have the right to privacy. But, South Africa’s Wireless Application Service Provider’s Association (WASPA) code of conduct allows its members to charge consumers to opt-out of direct SMS marketing. But, the Consumer Protection Act (CPA) dictates that no fee may be charged for any opt-out. So where does this leave consumers? According to the CPA consumers must be able to … [Read more...] about Privacy shouldn’t come at a price
Why you should take an ad on MyPE
Almost every potential advertiser on MyPE asks for stats on page views, visitors, touch points etc. The frustrating (and yet strangely rewarding) thing about stats is that they change all the time. But, to my mind, relying on mere stats and numbers to purchase ad space always seems to me a bit of a hit and miss affair. Let's look at relevance first: MyPE speaks to many people that are fiercely supportive of their home town. MyPE is entering it's 10th year of existence - a long time … [Read more...] about Why you should take an ad on MyPE
The Top 100 most read articles on MyPE for 2013
Of the 15 536 published and read articles on MyPE during 2013 the Top 100 represent 286 649 unique page views and are ranked as follows: Check Your Company Status On Cipro More Ad Choices On Mype Top 10 Cheapest Accommodation Choices In Port Elizabeth Department Of Home Affairs Port Elizabeth Telephone Number Reeva Steenkamp Reeva Steenkamp Another Sexy Port Elizabeth Woman In The Top 100 Nation Building Through Sport Korsten Traffic Department Traffic And Licensing Services Still … [Read more...] about The Top 100 most read articles on MyPE for 2013
The MyPE Business Directory Top 100 for 2013
Of the 18 883 published and visited business listings on MyPE during 2013 the Top 100 most visited listings received 1 387 866 unique page views and are ranked as follows: Cabinetmakers to Cylinders/Creches Educare and PrePrimary: (12624) Machines to Mutual Funds/Motor Car Parts Accessories Used: (6316) Machines to Mutual Funds/Medical Practitioners Gynaecology Obstetrics: (5716) Cabinetmakers to Cylinders/Creches Educare and PrePrimary/creches educare and preprimary2.html: (4956) Saddles … [Read more...] about The MyPE Business Directory Top 100 for 2013
MyPE Top 500
The year 2013 was a bit of a watershed year as Google removed the most basic of SEO techniques and guides by ceasing reporting to web site owners exactly which search terms had been typed into a Google Search box to find the web site that Google referred the searcher to. Confused? What happened in the past was that when you did a search on Google for Port Elizabeth and clicked from the Google MyPE result to the MyPE site then Google told MyPE that someone searching for Port Elizabeth was … [Read more...] about MyPE Top 500
