Twitter vs Facebook

I attended a talk yesterday that was billed as being all about social media. Boy was I disappointed as there was only ONE slide in the sales pitch that dealt with social media.

I look at local businesses that are using social media to promote themselves and keep on asking myself the same question over and over again; “WTF!”

Let’s get back to why the internet became popular: As a valuable source of free (or ad supported) knowledge.

If you are not contributing to that knowledge then you will never be credible, ever.

As per usual I have gone off half cocked again. The purpose of my little article is to demonstrate graphically just how ‘popular’ or ‘unpopular’ MyPE is on the two social networks that we maintain a presence on: Twitter and Facebook.

We have made things somewhat more difficult for ourselves by:

• Not following anyone on Twitter and just letting the information that we provide attract people to subscribing to the MyPE Twitter feed AND
• Publically demonstrating our mistrust of Facebook and not entering in the silly conversations going on ‘there by Vleisboek’.

Below is an indication of the followers and likes MyPE has collected since we started tracking them on 6 June 2011:

We will update these figures every now and then and hope that in some small way they will help you sort the wheat from the chaff and help you with your social networking as a business.

ONE major thing that you as an individual or business needs to remember; “Having a presence on Social Media is like having premises in a shopping mall – when you advertise your shop, you do not advertise the mall but rather you advertise your shop and it’s products”

In other words; “Make sure that you have a web site first and place your valuable content on that web site FIRST!

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Alan Straton

Chief Cook, Bottle Washer and Broom Mechanic at MyPE

Passionate about Port Elizabeth and definitely NOT packing for Perth. Alan's ethos is epitomised in the words of Nelson Mandela; "I have fought against white domination and I have fought against black domination. I have cherished the idea of a democratic and free society. If need be, it is an ideal for which I am prepared to die." See more articles by Alan.

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