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MyPE

MyPE

Community Business Directory, Event Listings, News and Views from Gqeberha, Nelson Mandela Bay

social media

Employee Guidelines: The Best and Worst Times to post on Social Media

11 March 2014 By Alan Straton

Social Media Marketing Genius

Many social media experts have 'scientifically' studied social media usage patterns in an attempt to discern the best and worst time to post to social media with the goal of reaching the most people with their posts. At MyPE we have developed a simple guide for use by employers and employees. This guide has been specifically crafted to detail expected high volumes of activity on Social Media at specific times during the working day. We provide this handy guide for employers to distribute … [Read more...] about Employee Guidelines: The Best and Worst Times to post on Social Media

Please THINK before you open that Social Media Account

12 August 2013 By Alan Straton

We are all guilty of the following: When a new social media site opens we all rush to join and then leave our accounts dormant. The next big sin comes from those business people who open a Social Media account and then forget about it. A case in point: Today I went on a search for a particular breed of dog from a particular breeder well known in South Africa a couple of years ago. I managed to find a free site created by this breeder on wordpress.com - i.e a free blog. This site has not … [Read more...] about Please THINK before you open that Social Media Account

Free Project Management and Social Media workshops for business

17 April 2013 By Alan Straton

The first Port Elizabeth series of workshops in the 2013 BASA Education Programme, supported by Etana Insurance, take place on 24 April at the Athenaeum, on the corner of Castle Hill and Belmont Terrace. These workshops are free to pre-registered participants. Businesses will also be able to take part in the focused activities on 24 April by attending a business breakfast at the Ron Belling Art Gallery. The business breakfast will include national and regional Business and Arts South … [Read more...] about Free Project Management and Social Media workshops for business

How NOT to market on Social Networks

15 April 2013 By Alan Straton

Consider this - 140 characters is not enough to enable you contribute meaningfully to any discourse and the walled garden of Facebook is designed to lock you in to that site so that ever more adverts can be served up to you. Here are two activities by Social Media 'gurus' that irk me: Posting links from one Social Networking site to other Social Networking sites - you are just increasing traffic between Social Networks and showing that you don't really know how to decide which social … [Read more...] about How NOT to market on Social Networks

Sell more products online by getting these points right

2 March 2013 By Alan Straton

Time and time again I am asked to help web site owners to sell more products online. They see that MyPE is very 'visible' in the search engines and want me to share my knowledge to help them do the same. Invariably I look at the web site that is performing 'poorly' and find a litany of problems that people are reluctant to fix citing a myriad of objections. In the background I hear them thinking things like; "snake oil", "magic fix", "shortcut, "he is not telling us everything", "too expensive", … [Read more...] about Sell more products online by getting these points right

Would you pay for an advert free Social Media Service?

16 August 2012 By Alan Straton

Offering an alternative to ad-centric social media services such as Twitter and Facebook, new kids on the block, App.net, make a couple of bold statements, one of which says; "We believe that advertising-supported social services are so consistently and inextricably at odds with the interests of users and developers that something must be done." That something is simply asking users to pay $50.00 per year for access and in that way App.net will not have to focus on fulfilling the needs of … [Read more...] about Would you pay for an advert free Social Media Service?

Wanna Get Rid of someone for FOUR Months?

4 April 2012 By Alan Straton

Velvet Sky Touchdown PLZ

Then send them a link to this article as #sparworldtrip could become their lucky hashtag..... SPAR UK is offering lucky reporters the once-in-a-lifetime opportunity to travel the world and report back on SPAR in countries all over the globe - 14 countries in 4 continents in 4 months! The See the World with SPAR campaign is a truly exciting concept in keeping with the spirit of the SPAR brand. The launch of the first international social media campaign from SPAR invites individuals to … [Read more...] about Wanna Get Rid of someone for FOUR Months?

Social Media Take Over?

22 September 2011 By Alan Straton

Follow MyPE on Twitter

The Nelson Mandela Metropolitan University (NMMU), Public Relations Department is hosting their third annual student conference themed 'Social Media Take Over?' on Thursday, 29 September 2011 from 08:30 – 15:30. The conference will take place at NMMU North Campus Conference Centre, Summerstrand. The purpose of this theme is to engage with researchers, professionals and students on the emerging social media trends. The Public Relations Student Conference (PRSC) started in 2009 by the NMMU … [Read more...] about Social Media Take Over?

Is Social Media About to Rule the World?

8 September 2011 By Alan Straton

The question whether social media is taking over the world is the theme for the third Mandela Metropolitan University Public Relations' Annual Student Conference on Thursday, 29 September 2011. The purpose of this theme is to engage with researchers, professionals and students on emerging social media trends. The four speakers are Businesswomen's Association chairperson and public relations guru Michelle Brown, Boomtown Advertising's Public Relations and Communication's Strategist … [Read more...] about Is Social Media About to Rule the World?

Discover and Share New Experiences in Port Elizabeth

3 February 2011 By Port Elizabethan

Where are the most affordable places to shop for designer clothes in Port Elizabeth? Who is a dentist with a good reputation in Port Elizabeth? Where can you find free parking in downtown Port Elizabeth? askalo, the new location-based Q&A online community (http://portelizabeth.askalo.co.za/) lets everyone ask questions about any Port Elizabeth topic and share answers tailored to individual needs. Port Elizabeth-based questions that require local experience or knowledge to provide a … [Read more...] about Discover and Share New Experiences in Port Elizabeth

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