One of South Africa’s Biggest Foreign Exchange Earners Needs to Gear Up for Rapid Recovery
The economic fallout from the numerous lockdowns worldwide will be immense.
The way to recovery for tourism in Nelson Mandela Bay especially will revolve around three main items:
- Safe travel via flights
- Minimal infection and death-rates in Nelson Mandela Bay
- Ability to guarantee proper attention to visitors health and safety
Tourism as a whole will awaken slowly again and the order will be fairly predictable:
- Airlines will get first business
- Accommodation the next
- Those areas that remained relatively COVID-19 free will benefit first
- Business tourism will be first off the mark
- Events will follow closely
- Specialist bespoke adventure tourism will recover before other forms that put many people close together
- Money will be tight for a while
Tourism product owners need to make sure that they have plans in place NOW to promote their product. Good promotion allied with a SAFE environment that remained Coronavirus free is the key to a faster rcovery.
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Alan Straton
Chief Cook, Bottle Washer and Broom Mechanic at MyPE
Passionate about Port Elizabeth and definitely NOT packing for Perth.
Alan's ethos is epitomised in the words of Nelson Mandela; "I have fought against white domination and I have fought against black domination. I have cherished the idea of a democratic and free society. If need be, it is an ideal for which I am prepared to die."
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