Niels Wichmann has been appointed as the new Head of Volkswagen Passenger Cars Brand effective 1 August 2023. Wichmann replaces Steffen Knapp who has been appointed as the brand head of Volkswagen Taiwan. Wichmann, 51, joins Volkswagen Group South Africa (VWSA) from Volkswagen’s headquarters in Wolfsburg where he was the head of Product Marketing for small/compact cars such as Polo. He has been working for Volkswagen since 2000. During this time, Wichmann has held various management positions … [Read more...] about Movers & Shakers: Niels Wichmann
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