Naresh Malhotra

Marketers and top corporate executives will have the opportunity of hearing from the "father of international marketing", Prof Naresh Malhotra, when he talks at Nelson Mandela Metropolitan University (NMMU) next week. Providing a marketing perspective while "operating in an era of globalisation", the man behind leading marketing textbooks will share his insights in the Council Chamers on the NMMU South Campus on Tuesday 3 June at 5:30pm. His address, aimed at managers, will focus on the … [Read more...] about Father of international marketing to speak in Port Elizabeth