MyPE

Community Business Directory, Event Listings, News and Views from Gqeberha, Nelson Mandela Bay

Parsons Power Park – A Smidgin of Advice

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The announcement of a mega solar facility right next to the Rowallan Park Sub Station is momentous news which, after the announcement, will send many people looking for more information about the project as people look to have their “what is in it for me” question answered.

Obviously the first place to visit is good old Google – yes we did try to find the “Parsons Power Park web site” – but our search came up empty handed unfortunately.

The first piece of advice then for the directors of the registered business (Marius Jansen Van Rensburg, Johan Jansen Van Rensburg, Jacobus Johannes Diedericks, Ezio Marco Paolo Vernetti, Deon Jansen Van Rensburg, Charmaine Jansen Van Rensburg, Annitta Attieh) – before you go public with anything make sure that your main product – Parsons Power Park – has a web site filled with information and next steps to take.

Establishing your own keyword targeted web site will go a long way towards cementing credibility AND assist in ‘owning the narrative’.

Also I picked up a couple of misleading bits of information that you could address in your own web site – the size of the project is variously reported as being 150MW, 120MW, 50MW and 25MW. The absolutely truthful number to have ingrained in media and stakeholders at the announcement would be 25MW as this is the size for which permission has been granted by the Nelson Mandela Bay Municipalities Energy Directorate. The bigger numbers are contingent upon succesful completion of the first 25MW phase. In Janury 2023 Ezio Vernetti, writing on behalf of Natura Energy, noted that “..the NMB Energy Directorate has also approved the connection of our first 25MW of 120MW of solar PV capacity of our Parsons Power Park utility scale project embedded in the Municipality’s network.”

Domestic electricity consumers will benefit INDIRECTLY as the Parsons Power Park solar photovoltaic power generation facility, developed by Raw Renewables and Natura Energy, is focused on producing competitively priced electricity for sale to LARGE (commercial and industrial) power users connected to the Nelson Mandela Bay municipal grid.

The two main players – Parsons Power Park and Natura Energy both operate from the same local (Gqeberha) legal and postal addresses – Legal address: 1st Floor Equity House, Cnr North Rd and Quick St, North End, Gqeberha, 6001 and Mailing address: P O Box 21142, Gqeberha, 6000.

R2.7 Billion is a huge investment to protect and getting the basics right with a web site will go a long way to solving the publics questions and inevitable naysaying attitudes. Granted there is a notation about the Parsons Power Park here: https://www.natura-energy.com/parsons-power-park/ – it may need to be updated as the headline talks about a 50 MW solar plant.

All in all a bold step forward – construction is slated to begin in November 2023.

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Views Since 15 July 2022: 17

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Alan Straton

Chief Cook, Bottle Washer and Broom Mechanic at MyPE
Passionate about Port Elizabeth and definitely NOT packing for Perth. Alan's ethos is epitomised in the words of Nelson Mandela; "I have fought against white domination and I have fought against black domination. I have cherished the idea of a democratic and free society. If need be, it is an ideal for which I am prepared to die." See more articles by Alan.