MyPE

Community Business Directory, Event Listings, News and Views from Gqeberha, Nelson Mandela Bay

No Sponsor for the 2013 Kings, Yet

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At the Springboks England game on Saturday, my mate Francois De Wet (#DieSonSienAlles), pointing at signage in the stadium, asked me if I knew anything about these ‘new sponsors’ for the Kings ascension into Super Rugby in 2013.

Looking at the signage it certainly seemed as though the Eastern Province Rugby Union, the Kings and Uitenhage based Goodyear had sprung a hijack marketing coup with signage all along the entire east sidewall of the stadium advertising Goodyear, Kings and 2013.

Fellow scribes were also in the dark and pretty miffed that something like this could have been ‘sprung upon us’ without prior notification. After all we are told ad nauseum that the Kings support the local press and want us to get the scoop first in recognition of all the publicity and support that we have given EP Rugby.

According to Goodyear spokesperson, Lize Hayward; “The Goodyear signage seen on the sidewall of the stadium was a once-off offer from the EP Rugby Union, to advertise for both the test match and forthcoming Currie Cup games.” lize clarified further by saying; “No official relationship exists between Goodyear and the Kings. The Goodyear branding should not be taken as a sign of any sponsorship relationship.”

To which I replied; “Maybe Goodyear should consider entering into a sponsorship relationship?”

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Alan Straton

Chief Cook, Bottle Washer and Broom Mechanic at MyPE
Passionate about Port Elizabeth and definitely NOT packing for Perth. Alan's ethos is epitomised in the words of Nelson Mandela; "I have fought against white domination and I have fought against black domination. I have cherished the idea of a democratic and free society. If need be, it is an ideal for which I am prepared to die." See more articles by Alan.

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Comments

  1. It is truly sad that proudly local companies like VW, GM, Goodyear, Continental, Firestone, Cadburys, Coca Cola, and the many many more doesn’t get involved in the Kings through major sponsorship.  At least GM is the main sponsors for the Chevrolet Warriors

  2. It is true they have to come to the party and not wait for companies outside P.E to sponsor us. we have money and we/you want EP KINGS to excell , come on guys put the pen on the paper before outsiders eat your cake