Confession – it was only through a mention in the Daily Maverick newsletter that I discovered THIS:
Volkswagen currywurst is a brand of sausage made by the German car manufacturer Volkswagen since 1973 at the Wolfsburg Volkswagen Plant – and sold in restaurants in its six German factories as well as in supermarkets and at football stadiums – and given to Volkswagen customers. The sausage is branded as a Volkswagen Originalteil “Volkswagen Original Part” under part number 199 398 500 A.
The product has been described as the most-produced of any of Volkswagen’s parts, with some 7 million sausages made in 2019. In many recent years, the company has produced more sausages than cars. Volkswagen also makes a ketchup, Volkswagen Originalteil 199 398 500 B, to accompany the currywurst – slightly more viscous than traditional ketchup. A pack of sausages and a bottle of ketchup retail for approximately €9.
The factory also makes a wheat-based vegan version.
Now here is a suggestion Volkswagen Africa:
Create a competition for the best boerewors in two categories:
- Carnivore and
- Vegan
Then you could change your slogan to Braaivleis, Rugby, Sunny Skies and VW (Vegan Wors)!
The vegetarian currywurst was introduced in 2010. In August 2021, Volkswagen announced that it was removing the traditional pork-based product from one of its canteens in favor of the vegetarian version. This move drew fire from former German chancellor Gerhard Schröder. Schröder expressed his displeasure at this move in a social media post, stating “Currywurst with fries is one of the power bars of the skilled production worker […] it should stay that way.”
Apparently to date Volkswagen have made 8.3 million of part number 199 398 500 A!
Alan Straton
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