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MyPE

MyPE

Community Business Directory, Event Listings, News and Views from Gqeberha, Nelson Mandela Bay

Grooming Future PR’s

19 April 2012 By Alan Straton

The Nelson Mandela Metropolitan University (NMMU) – Department of Public Relations and Communications Studies and Boomtown Strategic Brand Agency are collaborating for the fourth consecutive year to encourage practical learning. In 2009 a need was identified for partnerships between the University and the private sector for students to be exposed to the industry and its workers, much earlier in their academic career and not only after they have graduated and seeking employment.

The initiative includes workshops hosted by Boomtown on a quarterly basis as well as a visit from the to the Boomtown offices. Since 2009, the objective of the visit was to inform students about Public Relations from an agency’s perspective, by introducing them to Boomtown and its new office building.

NMMU Boomtown
PR Group leaders at Boomtown - Back row from the left: Kristin Woolls, Lee Anne Morrison, Ashleigh Idensohn, JP Stoffberg, Claire Radloff (Group leaders of event groups) Front row from the left: Adelina Mbinjama (lecturer), Zanél Potgieter (PR Department Intern), Elizabeth Fourie (Boomtown), Amy Callaghan (group leader)
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Alan Straton

Chief Cook, Bottle Washer and Broom Mechanic at MyPE
Passionate about Port Elizabeth and definitely NOT packing for Perth. Alan's ethos is epitomised in the words of Nelson Mandela; "I have fought against white domination and I have fought against black domination. I have cherished the idea of a democratic and free society. If need be, it is an ideal for which I am prepared to die." See more articles by Alan.
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Filed Under: Business Tagged With: boomtown, nmmu, public relations

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