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Teaching Artists to Access the Music Industry Money Trail

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Music industry professional, author and speaker David Chislett returns to Nelson Mandela Bay on 9 May with a new workshop for music artists and professionals.

Following up on his visit in 2011, Chislett brings a new presentation that is aimed at clarifying where the money in the music industry comes from, what artists need to do to access it and how to maximise your earnings through music.

“The Music Business Money Trail is a three-hour interactive session that will help all levels of musicians understand where the money in the business comes from and how to access it more easily,” said Chislett.

Taking place from 6:30pm on Wednesday, 9 May at the Athenaeum, the essence of the seminar is to heighten artists’ and managers’ awareness of how many money trails there, are as well as how to access them.

Chislett is the author of 1,2,1,2: A Step By Step Guide To The SA Music Industry which was published in 2010. “The book is an essential guide to the inner workings and behind the scenes elements of the music business. It is mandatory reading for anyone wanting to make a career out of music and has been helping young artists to avoid the worst pitfalls of a ruthless and sometimes heartless industry,” said Amy Shelver, co-founder of the n_mb city project, which has brought Chislett to the city.

Chislett began his music career in Port Elizabeth in 1987, playing in garage bands and composing songs with his school friends. Since then he has worked as a manager, publicist, bass player, digital label owner and training facilitator.

“When I started out, there was no way of accessing the information contained in these sessions and in my book,” he explains of his motivations. “I really would like to see South African music become a global force, but without a sound understanding of the business side of music, most musicians don’t last long enough to stand a chance in this country.”

Brought to you by the n_mb city project, the Music Business Money Trail is an essential course for Eastern Cape artists, managers and musicians to attend. At only R20 admission it is an affordable way to learn the insider tips and techniques that can help just about anyone do better with their career.

The n_mb city project is a local youth network focused on nurturing and supporting an emergent arts and culture industry in Nelson Mandela Bay. It aims to unite the multifaceted creative collective in Nelson Mandela Bay and work towards building a sustained, creative renaissance in the city through education, networking and exposure to the happenings of the national scene.

The Music Business Money Trail Workshop takes place on 9 May at the Athenaeum in Belmont Terrace from 6:30 pm. Entrance is R20.00

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Alan Straton

Chief Cook, Bottle Washer and Broom Mechanic at MyPE
Passionate about Port Elizabeth and definitely NOT packing for Perth. Alan's ethos is epitomised in the words of Nelson Mandela; "I have fought against white domination and I have fought against black domination. I have cherished the idea of a democratic and free society. If need be, it is an ideal for which I am prepared to die." See more articles by Alan.