On 18 October 2011 an announcement was made on the Google Analytics blog introducing a method to make search data more secure. Buried in this seemingly innocuous announcement were four consequences: Web site visit data analysts would have their data and their very livelihoods questioned Any SEO efforts by small firms would be shoved back into the dark ages with the lack of concrete proof Small sites relying on keyword data to support advertising sales (like MyPE) would have to find … [Read more...] about (not provided) Provides a Disturbing Trend

