During a recent chat to a small business in Port Elizabeth wanting to target prospects in a specific area the topic of Click Fraud came up. Of the billions of adverts served every day the number of invalid clicks on adverts must be quite high. My clumsy fingers have made a mistake on occasion when browsing on my smartphone. One needs to make a distinction between unwanted (invalid) clicks and fraudulent clicks. As fraud includes the deliberate intent to do harm by a human being it is … [Read more...] about Is it Fraud when the Click Fraud studies don’t agree?
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Up to R12 000.00 in Free Advertising
Did you know Easter related queries (Easter egg, Easter, Easter Bunny) increase by over 300% leading up to Easter? MyPE has 10 special 'Easter Eggs' to give away. Sign up to have MyPEads manage your new Adwords Account - Adwords is Google's advertising network and Adwords are the pay per click adverts that you see on the search results of Google and on various partner pages all across the internet (like MyPE). 10 new Adwords accounts managed by MyPEads will then qualify for up to R1 200.00 … [Read more...] about Up to R12 000.00 in Free Advertising
