In most industries it is currently the Generation X consumer, who are 31 to 45 years old, who have the buying power, but it is the younger generation or Millennials (consumers under the age of 30 years old) who will be the future buying power and backbone of all markets going forward. The millennial generation is currently filling schools, universities and entry-level jobs around the country; however this will soon change as they grow financially. Regional Director and CEO of RE/MAX of … [Read more...] about Market to 28.4 million millennials in SA

