The recent #fillourstadium campaign for the Southern Kings created did just that, as well as increasing awareness of the Southern Kings’ games and forging support for local rugby. Running from April 22nd through to May 22nd, Boomtown created an eye-catching campaign creative, and a social media campaign that gained local and national momentum. Piggy-backing on the Spar Ladies race and having the team dress up and run, having Athol Trollip raise the #fillourstadium flag at the Donkin Reserve, … [Read more...] about Boomtown #filledourstadium for the Southern Kings
FillOurStadium
Athol and Mpho add weight to the drive to #FillOurStadium [video]
With the recent announcement that Super Rugby will be 'culling' two South African franchises in 2018, the Southern Kings have hit back hard by winning their last two matches and with a campaign to fill the Nelson Mandela Bay Stadium to capacity when the Kings meet the Sharks on Saturday 13 May in Port Elizabeth. Here Executive Mayor, Athol Trollip gets behind the drive to #FillOurStadium and introduces the new Nelson Mandela Bay Stadium manager – Mpho Mokonyana. … [Read more...] about Athol and Mpho add weight to the drive to #FillOurStadium [video]
