SMSPortal, South Africa’s R300million bulk SMS provider highlights an innovative service which will ensure clients operate mobile marketing campaigns within the law, allowing consumers to OPT OUT for free, and abiding by the Consumer Protection Act (CPA) (No. 68 of 2008). SMSPortal offers reverse billed SMS to its new and existing clients. In short, this allows consumers to send an SMS reply or to opt-out of direct marketing free of charge. The mobile networks will reverse bill SMSPortal … [Read more...] about Consumers should not pay to OPT OUT
bulk SMS
SMSPortal enlists Sapphire Street
SMSPortal has called in Sapphire Street for a new corporate PR drive. With its head office in Cape Town, SMSPortal is South Africa’s leading bulk SMS provider with partnerships with every South African mobile network. Sapphire Street will raise the organisation’s profile, and increase its share of voice within a very competitive market. SMSPortal Managing Director, Charles Stretch said: “We are the biggest player in the market, with a great product and service range which needs to be … [Read more...] about SMSPortal enlists Sapphire Street
