The Top 40 under 40 is a showcase of local business talent under the age of 40 compiled by the Nelson Mandela Bay Business Chamber (NMBBC).
Nada Wotshela (37), is the Station Manager of Umhlobo Wenene FM – South Africa’s third largest radio station.
Nada was the station’s first female and youngest ever station manager when she was appointed in 2008. Umhlobo Wenene FM commands a listenership of four million people, and during her tenure, Wotshela has helped the station turn a profit every year, despite the recession.
This year, she re-introduced traditional music as a playlist genre. The result, says Wotshela, is a show seven hundred thousand listeners strong, two South African Traditional Music awards (SATMA’s), and a live broadcast from Washington DC in September – a first for the station.
Wotshela has spearheaded a number of youth and educational campaigns through the station. “There is no better platform to launch a nation-building initiative than through radio,” she says. “Through the ‘Save Your School’ campaign, we encourage former township learners to go back and make a difference by donating resources or their time.”
Wotshela is motivated by ordinary people who do extraordinary things, and is currently completing a Master’s degree in Development Studies.

Original Image by: Sandy Coffey Photography.
The Top 40 Under 40 list, an NMBBC initiative, was compiled from nominations and selected by an independent panel at the NMBBC. The end result is a showcase of talented and ambitious young businesspeople from diverse sectors in Nelson Mandela Bay. From 7 December 2011, MyPE showcases one under 40 achiever a day.
See all the Top 40 Under 40 HERE.
Alan Straton
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